Cutting and styling from Switzerland to Massachusetts
(Left) Franco Capocasale and Franco Cannatella pose in front of their newly opened salon at the Wareham Crossing. Photos by Brooke Chandler
Dellaria Salon hosted a grand opening on Saturday, March 20.
(Left) Franco Capocasale and Franco Cannatella pose in front of their newly opened salon at the Wareham Crossing. Photos by Brooke Chandler
Dellaria Salon hosted a grand opening on Saturday, March 20.
When Franco Cannatella and Franco Capocasale met in kindergarten in the small town of Le Locle, Neuchâtel in Switzerland, they never imagined co-owning a salon in Wareham.
“We've known each other since we were five years old,” explained Dellaria Salon Creative Director Cannatella. “We never thought we would end up in the same industry.”
Cannatella and Capocasale grew up together in Neuchâtel, but never realized their shared love for beauty until they were 17 years old.
This year, they opened their own franchise of Dellaria Salons on Saturday, March 20, at Wareham Crossing.
“Through the journey, we never lost contact with each other,” said Cannatella.
After fulfilling four years of a hairstyling apprenticeship of cutting, styling and barbering, Cannatella and Capocasale gained their master hairstylist title.
The pair backpacked around America in 1983. In 1985, the two went in different directions: Cannatella moved to the United States and Capocasale stayed in Switzerland.
Cannatella moved to be with his wife and work with John Dellaria, the founder of Dellaria Salons. He worked backstage for Dellaria’s shows to assist in bringing looks to life.
“It was my learning experience in doing fashion events,” Cannatella explained.
While Cannatella worked in America, Capocasale remained in Switzerland, gained a federal master hairstylist title and opened three salons of his own.
Years later, Capocasale shifted his work focus to cinema. Working for Marvel Entertainment 20th Century Studio, he styled actors for two of the X-Men films.
Now, Capocasale and Cannatella are focused on bringing a high-end salon to Wareham.
The pair saw potential in opening a business at the “booming” Wareham Crossing, said Cannatella.
“Beautiful hair has to be available for everyone,” said Cannatella. “You don’t have to be rich to get a beautiful haircut or beautiful hair color.”
The owners explained that with trends constantly adapting, they are always looking to expand their knowledge.
“We are constantly changing our looks around – from spring to summer to fall,” explained Cannatella.
“Learn, learn, learn all the time – it's the way we were raised,” said Capocasale.
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