He's a very quiet and calm dog.  The only sound he makes is the slow click of his nails on the linoleum floor as he ambles over to greet you with a sniff.  But he's hard to miss:

"He's not a dog, he's a horse," said one customer at Pepin's Liquors.

And at 190 pounds, over four-feet long from his head to the base of his tail, and not yet full-grown at one-year-old, Henry the English mastiff is perhaps closer to a horse, or a bear - another customer referred to him as a "living bear-rug" -  than a dog.

But whether equine or canine, Henry is loved by Pepin's customers.

"He's more popular than the liquor store," said Eric Pepin, Henry's owner.  "People call in advance to see if he's around, and everybody that comes in has to take out their phone to take a picture.  He's very photogenic."

He's also a popular coworker according to employee Justin Silviera.

Pepin said that he has always loved big dogs, and he will proudly show you pictures of his Henry's predecessors and family.  But this is his first English mastiff.

"You know in an instant you want to have [one] or you don't," said Pepin.

It's an understatement, because ownership is quite a commitment.  Henry eats between eight and ten cups of food a day.  And like many large dog breeds, English mastiffs are susceptible to hip problems and arthritis that develop from the pressure of supporting so much weight.  So while he can walk only about "ten mailboxes," according to Pepin, Henry swims for hours in order to stay lean.

Plus, there's the space issue.

"That's a very nice dog to have," another customer noted, then deadpanned..."especially if you have a small apartment."

Pepin and his wife have just bought a 1,000-square-foot house to share with Henry and their three kids.

"It has a good-sized yard," Pepin said.

And transportation is another problem.  The family has two cars: a GMC 250 truck, and an Envoy SUV.

"We put him in the trunk [of the SUV] and open the back window," Pepin said.  "He barely fits."